TRI-CITIES, Wash. – The first ever IRONMAN 70.3 event in the Tri-Cities brought in an estimated $7 to $7.5 million to the region, according to data collected by Gonzaga University.
The economic boost comes from the 2,500 athletes and 7,500 non-athlete visitors that stayed in the Tri-Cities over an average length of time of three days.
“The IRONMAN 70.3 race was a showcase of the heart and soul of our community,” said Visit Tri-Cities CEO Kevin Lewis. “Thousands of dedicated people put their passion on display in the heart of our community, and the positive energy they infuse builds us all.”
Participants from 18 countries flocked to the Tri-Cities for the race on Sun., Sept. 22. Canadian Luke Tasker won the race with a time of 3 hours and 53 minutes, while Haley Mennes from Virginia won the women’s race with a time of 4 hours and 32 minutes.
“The athletes and visitors get to experience firsthand what makes this region special, from the beautiful views of the Columbia River to the welcoming nature of our community,” said Lewis. “The IRONMAN 70.3 is not just a race, it’s an experience that leaves a lasting impact on both our visitors and our residents.”
Athletes that missed the race have the opportunity to come to the Tri-Cities in 2025 and 2026 in September, which is where Washington’s race will return.